Promotion/Place: Networking

In the last few posts, I’ve talked about the Product and Promotion components of a Four P’s marketing plan for writers. See the Golden Rule Marketing article for a quick review of the Four P’s. Next, let’s move on to … Continue reading

Promotion: Business Cards

“Don’t leave home without them.” This slogan belongs to American Express travelers’ checks, but it also applies to your business cards. If you’re seeking to have your work published or prospecting for clients, you are in business, and you need … Continue reading

Promotion: Next, a Web Site

A writer seeking to get work published must have an online presence—a Web site, a blog, or both. Many writers try to get by with a blog provided by one of the free sources, but I think it’s better to … Continue reading

Promotion: First, a Tagline

Who are you? A writer, you say? A writer who does editing on the side? Do you write fiction or nonfiction? Before you can begin to promote your freelance writing, your editing, or your books, you must have a short … Continue reading

Social Media Networking: Twitter and Facebook

Do you Twitter? Are you on Facebook, MySpace, Shoutlife? YouTube? Have you found that it helps promote your writing career? I’ve been on Twitter and Facebook for several months, and I’m not sure yet whether it’s worth the time required … Continue reading