“Teaching is a great way to learn.” I don’t remember who told me that originally, but I’ve found it to be true. I’ve taught music, Bible studies, journaling workshops, and marketing courses. In every instance, I had to bone up … Continue reading
In a recent post, I discussed business cards design, content, and sources. See the previous post here. Since I needed some cards, I decided to order from two different online companies I mentioned in the post. First, I went to … Continue reading
In the last few posts, I’ve talked about the Product and Promotion components of a Four P’s marketing plan for writers. See the Golden Rule Marketing article for a quick review of the Four P’s. Next, let’s move on to … Continue reading
“Don’t leave home without them.” This slogan belongs to American Express travelers’ checks, but it also applies to your business cards. If you’re seeking to have your work published or prospecting for clients, you are in business, and you need … Continue reading
This review is by Lettie Kirkpatrick Burress, freelance writer and speaker. See her Web site www.writingforhim.com. It may not be riveting and it may not be fun reading, but not owning it is not an option. “It’s the closest thing … Continue reading
A writer seeking to get work published must have an online presence—a Web site, a blog, or both. Many writers try to get by with a blog provided by one of the free sources, but I think it’s better to … Continue reading
Last Monday was the first day of my class, Marketing Your Services, offered through The Christian PEN. The course is tailored for freelance editors or writing coaches, and it is designed to help them build a marketing plan for their … Continue reading
Who are you? A writer, you say? A writer who does editing on the side? Do you write fiction or nonfiction? Before you can begin to promote your freelance writing, your editing, or your books, you must have a short … Continue reading
The first step in developing your marketing plan is to define your product. Once you’ve identified your specialty, you’ll need to compare your product to competitors’ products. When you try to sell your articles, books, or editing services, you will … Continue reading
Do you Twitter? Are you on Facebook, MySpace, Shoutlife? YouTube? Have you found that it helps promote your writing career? I’ve been on Twitter and Facebook for several months, and I’m not sure yet whether it’s worth the time required … Continue reading