In the workshop, I’ll show how to organize your thinking about marketing based on the Marketing Mix approach, or as it’s sometimes called, the Four P’s of Marketing. The Four P’s are Product, Place, Price, and Promotion. This model originated with Neil Borden in the 1960s, and it’s proved to be a useful model ever […]
For the past few weeks, posts on Blog4writers have dealt with grammar and style. This week, I’ve spent some time locating online grammar and style resources and tutorials. Keeping your grammar and style skills in shape is a necessary discipline for writers wanting to publish their work. Tutorials and Resources: General Grammar and Style Resources […]