Networking with Online Writers’ Groups

Networking, getting to know editors and other writers, is absolutely necessary for getting your work published. The more contacts you have, the more likely you will get a lead on a market that fits your work. In my last online … Continue reading

Jumpstart Your Writing with the Four P’s

The Four P’s (Product, Promotion, Place, and Price) are components of the Marketing Mix, a planning model developed by Neil H. Borden in the sixties. The fact that it has been around so long is a testament to its effectiveness … Continue reading

Marketing: Developing Your Network

Have you wondered why birds gather on utility wires like the ones in this picture? While I’m sure there’s some deep, dark secret as to why they do that, I’d say they’re probably networking. They perch high above the action … Continue reading

Promotion/Networking: Twitter for Writers

Continuing the series on social media for writers, today I’ll share what I’ve learned about Twitter, the micro-blogging tool. If you are not familiar with Twitter, go to this article on Wikipedia now. Instead of having friends as on Facebook, … Continue reading

Promotion/Networking: Facebook for Writers

In my last post, I promised to share my experiences with social media. I have not experimented with all of the possible methods. I primarily use Facebook, Twitter, and LinkedIn. Follow the links in the previous sentence to see my … Continue reading

Promotion/Networking: Social Media

Most aspiring authors know they need to build their network of writers, editors, and publishers. They know that they need to understand the publishing industry so that they can be positioned to sell their book or articles. In my previous … Continue reading

Promotion/Place: Networking

In the last few posts, I’ve talked about the Product and Promotion components of a Four P’s marketing plan for writers. See the Golden Rule Marketing article for a quick review of the Four P’s. Next, let’s move on to … Continue reading

Social Media Networking: Twitter and Facebook

Do you Twitter? Are you on Facebook, MySpace, Shoutlife? YouTube? Have you found that it helps promote your writing career? I’ve been on Twitter and Facebook for several months, and I’m not sure yet whether it’s worth the time required … Continue reading